Apps / Calculator
Review Impact Calculator
A one-star improvement can mean 5-9% more revenue. But what's that worth for YOUR business? Let's calculate the actual dollar value of your star rating.
93%
of consumers read online reviews before buying
3.3
minimum star rating consumers will consider
5-9%
revenue increase per star improvement
72%
won't take action until reading reviews
Your Business
Current Impact
If You Hit Target
Annual revenue opportunity
$132,000
How Many 5-Star Reviews Do You Need?
To go from 3.5 to 4.5 stars:
You need 45 new 5-star reviews
Current review count: 45
New total: 90
Note: This assumes all new reviews are 5-stars. In reality, you'll need more reviews to account for the occasional lower rating.
How Star Ratings Affect Business
| Rating | Conversion Impact | Consumer Trust | Click Rate |
|---|---|---|---|
| ★ 5 | 1.31x | 98% | 1.25x |
| ★ 4.5 | 1.22x | 94% | 1.18x |
| ★ 4 | 1.12x | 87% | 1.10x |
| ★ 3.5 | 1.00x | 75% | 1.00x |
| ★ 3 | 0.86x | 58% | 0.88x |
| ★ 2.5 | 0.68x | 38% | 0.72x |
| ★ 2 | 0.48x | 22% | 0.55x |
| ★ 1.5 | 0.28x | 10% | 0.35x |
Source: Harvard Business School, BrightLocal Consumer Survey 2024
How to Actually Improve Your Rating
Ask at the Right Time
Request reviews after a positive interaction-not randomly. Post-delivery, after support resolution, or after a compliment.
Make It Easy
Send direct links to your review platforms. Don't make customers search for where to leave feedback.
Respond to All Reviews
Respond to both positive and negative reviews professionally. Shows you care and can influence future customers.
Address Negative Reviews Fast
A resolved complaint can turn a 1-star into a 5-star. Speed matters-respond within 24 hours.
Don't Fake Reviews
Fake reviews violate FTC guidelines and platform ToS. When caught, penalties are severe and trust is destroyed.
Where to Focus Your Review Efforts
Shows in search results, Maps, local pack
Strong in restaurants, home services, professional services
Social proof, especially B2C
Avvo (legal), Healthgrades (medical), G2 (software)
Still matters for trust, but less discovery
Need help managing your reputation?
We build review generation systems that get you more (real) positive reviews.